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Lodestar

Jim McCann, George Everly Jr.


The drive to “do better” and to “be better” seems to be hard-wired in most people. In fact, the $10 billion self-help industry would seem a compelling testament to that conclusion. It has produced libraries of priceless insight from gurus and everyday folks, celebrities and prodigies, millionaires and poets. There’s plenty of advice out there to get you almost anywhere you want to go—and more than enough to get lost in. So, where do you begin?

That’s where Jim McCann and Dr. George Everly, Jr. come in. Together, the 1-800-FLOWERS founder and the celebrated psychologist have combined the practical with the scientific to identify the most useful self-help books and share their core recommendations in one digestible volume. No book like this has ever been written!

The core tenets of building a better life for yourself is covered here through the best thinking of the last hundred years of self-help, plus exclusive interviews with people whose success stories bring it all to life.

The endless quest for growth is universal to human nature. You can overcome hardship to thrive and flourish, if only you find the right way forward. Lodestar is your shortcut to that elusive path.

About the Author

Jim McCann

Jim McCann is an accomplished entrepreneur, who took a single flower shop and turned it into today’s billion-dollar omnichannel retailer, 1-800-FLOWERS.COM, Inc.  One of the first brands to embrace new technologies, Jim leads through his visionary approach, bringing products and innovative experiences to customers, allowing them to connect and build more meaningful relationships.  A devoted philanthropist,…

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George Everly Jr.

George S. Everly. Jr., PhD, ABPP, FAPA is a clinical psychologist and public health scholar. He has held faculty positions at the Johns Hopkins Bloomberg School of Public Health and the Johns Hopkins School of Medicine. Dr. Everly is the author of more than 10 books includingThe Johns Hopkins Guide to Psychological First Aid, and A Clinical Guide to…

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